Terms of Service

Introduction

Effective Date: 14 January 2026

Last Updated: 14 January 2026

Welcome to Just Automate It ("JAI", "we", "us", or "our"). These Terms of Service ("Terms") govern your access to and use of:

• The JAI Platform, a Software-as-a-Service (SaaS) AI-powered business dashboard platform available at jai-dash.app and your dedicated subdomain (the "Platform")
• Our website at just-automate-it.org (the "Website")
• Any related services, features, and content (collectively, the "Services")

By accessing or using our Services, you agree to be bound by these Terms. If you do not agree to these Terms, you may not use our Services.

These Terms constitute a binding legal agreement between you (either an individual or the entity you represent) and JUST AUTOMATE IT LTD, a company registered in England and Wales.

Service Description

Consultancy Services

Just Automate It provides professional automation and data consultancy services, including:

• Custom AI workflow development and integration
• Data infrastructure consulting and implementation
• Automation system design and deployment
• Project-based technical consulting
• Integration of third-party tools and platforms

JAI Platform (SaaS)

The JAI Platform is our core Software-as-a-Service offering that provides:

• AI-Powered JIA Assistant: Specialized worker agents for data analysis, visualization, and natural language reporting
• Dedicated Environment: Your own isolated Supabase database with a custom subdomain (yourcompany.jai-dash.app)
• Conversational Dashboards: Create and customize dashboards through natural language queries
• Real-Time Cost Tracking: Transparent API usage monitoring for AI provider costs (OpenAI, Anthropic, etc.)
• Multi-User Access: Role-based authentication via Auth0 with team collaboration features
• Data Isolation: Enterprise-grade security with complete tenant separation

All Platform subscriptions operate on a monthly billing cycle with no long-term contracts required.

User Responsibilities

By using our Services, you agree to:

Account Security:

• Maintain the confidentiality of your login credentials
• Notify us immediately of any unauthorized access to your account
• Accept responsibility for all activities under your account

Accurate Information:

• Provide truthful, current, and complete information during registration and use
• Update your account information promptly when it changes

Acceptable Use:

• Use the Services only for lawful purposes and in accordance with these Terms
• Not attempt to gain unauthorized access to our systems or other users' data
• Not use the Services to transmit malicious code, viruses, or harmful content
• Not reverse engineer, decompile, or attempt to extract source code from the Platform

Data and Content:

• Ensure you have the right to upload and process any data through the Platform
• Respect intellectual property rights and licensing terms of third-party tools and data sources
• Maintain appropriate security measures for API keys and sensitive credentials

Communication:

• Respond promptly to our requests for information regarding service delivery
• Notify us of any technical issues or concerns in a timely manner

Payment Terms

JAI Platform Subscriptions

Pricing Plans

All prices are listed in USD ($) unless otherwise stated.

• Individual Plan: $99 per month
• Team Plan: $249 per month (includes up to 5 seats; additional seats are $50 per seat per month)
• Business Plan: $1,499 per month (sales-assisted onboarding required)
• Enterprise Plan: Custom pricing — contact sales at support@just-automate-it.org

Plan features, limits, and eligibility are described on the Pricing page and may vary by tier.

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Free Trials & Sandbox Access

• Sandbox access may be provided without charge to allow users to evaluate the Platform.
• Free trials, where offered, are limited in duration and functionality and may be modified or discontinued at any time.
• Sandbox and trial access do not include production guarantees, service-level commitments, or priority support.

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Billing & Renewal

• Subscription fees are billed monthly in advance unless otherwise agreed in writing.
• Subscriptions automatically renew at the end of each billing period unless cancelled prior to renewal.
• You may cancel your subscription at any time; cancellation takes effect at the end of the current billing period.
• No refunds are provided for partial billing periods unless required by law.

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AI & Third-Party API Costs

• Users are responsible for all fees charged by third-party AI or data providers (including, but not limited to, OpenAI, Anthropic, Azure, or other LLM and data services).
• These third-party costs are separate from and not included in JAI subscription fees.
• The Platform may provide tools to estimate or track usage for transparency, but JAI does not control or guarantee the accuracy of third-party billing.

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Payment Methods

• Self-serve plans (Individual and Team): Credit or debit card payments processed securely via Stripe.
• Business and Enterprise plans: Payment methods may include credit card, bank transfer, or other methods agreed upon during contracting.
• All applicable taxes, duties, or levies are the responsibility of the customer unless otherwise stated.

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Failed Payments

• If a payment attempt fails, we may retry the charge and notify you using the contact details associated with your account.
• Access to the Platform may be suspended if payment is not received within 14 days of the billing date.
• Accounts with outstanding balances exceeding 30 days may be terminated, and associated data may be deleted in accordance with our data retention policies.

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Professional & Consultancy Services

Scope & Engagement

• Professional services, including custom workflows, integrations, private deployments, or bespoke reporting, are provided only under a mutually agreed scope.
• Pricing is determined following a discovery call and written agreement.
• Business and Enterprise plans may include limited scoped setup; ongoing or bespoke work may require a separate services agreement.

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Payment Terms (Services)

• Projects exceeding $5,000 may require an upfront deposit (typically 50%) prior to commencement.
• Unless otherwise agreed in writing, invoices are payable within 30 days of the invoice date.
• Any additional costs or scope changes must be approved in writing before work proceeds.

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Late Payments (Services)

• Late payments may accrue interest at a rate permitted by applicable law.
• For UK-based customers, interest may be charged in accordance with the Late Payment of Commercial Debts (Interest) Act 1998.
• JAI reserves the right to suspend services if invoices remain unpaid beyond agreed terms.

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Notes on Business & Enterprise Plans (Important)

• Business and Enterprise plans require sales-assisted onboarding and scope confirmation prior to activation.
• Certain features (including private infrastructure, secure model execution, or compliance-oriented reporting) may require additional contractual agreements, such as a Data Processing Agreement (DPA).

Intellectual Property

Ownership of Custom Work

For consultancy services, upon full payment, you own all custom code and automation solutions developed specifically for your project.

JAI Retains Ownership Of:

• The JAI Platform: All software, code, algorithms, and architecture comprising the SaaS platform
• Proprietary Tools: Internal frameworks, libraries, and development methodologies
• Pre-Existing IP: Any intellectual property owned by JAI prior to your engagement
• Generic Components: Reusable automation templates and patterns that are not client-specific
• Documentation: Training materials, guides, and general-purpose documentation

Platform Content and Trademarks

All content on the JAI Platform and Website, including text, graphics, logos, icons, images, and software, is the property of JUST AUTOMATE IT LTD or its licensors and is protected by UK and international copyright and trademark laws.

You may not:

• Reproduce, distribute, or create derivative works from our content without written permission
• Use our trademarks, service marks, or trade names without prior written consent
• Remove or alter any copyright, trademark, or proprietary notices

Your Content and Data

You retain all ownership rights to:

• Data you upload or process through the Platform
• Dashboards, queries, and configurations you create
• Reports and visualizations generated from your data

By using the Platform, you grant us a limited license to host, store, and process your content solely to provide the Services to you. This license terminates when you delete your content or close your account.

Limitations of Liability

Disclaimer of Warranties

TO THE MAXIMUM EXTENT PERMITTED BY LAW, OUR SERVICES ARE PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED.

We specifically disclaim all warranties, including but not limited to:

• Merchantability: That the Services are fit for a particular purpose
• Non-Infringement: That use of the Services will not infringe third-party rights
• Availability: That the Services will be uninterrupted, secure, or error-free
• Accuracy: That results, data, or information will be accurate, complete, or reliable

We do not guarantee that:

• The Platform will meet your specific business requirements
• AI-generated insights or dashboards will be error-free or suitable for critical decision-making
• Third-party AI providers (OpenAI, Anthropic, etc.) will maintain availability or performance
• Data sources or APIs integrated with the Platform will remain accessible

Limitation of Liability

TO THE EXTENT PERMITTED BY UK LAW, JUST AUTOMATE IT LTD SHALL NOT BE LIABLE FOR:

Indirect or Consequential Losses:

• Loss of profits, revenue, or business opportunities
• Loss of data or information (except as caused by our gross negligence)
• Loss of goodwill or reputation
• Business interruption or downtime
• Any indirect, special, incidental, or consequential damages

Excluded Liabilities:

• Business outcomes or decisions made based on Platform insights
• Errors, bugs, or downtime in third-party services (Auth0, Supabase, AI providers, etc.)
• Damages caused by your misuse of the Services, breach of these Terms, or failure to secure your credentials
• Performance issues arising from your API key limits, rate limits, or service quotas with third-party providers
• Inaccuracies in data provided by your connected data sources

Cap on Liability:

Our total liability to you for any claims arising out of or related to these Terms or the Services shall not exceed the amount you paid us in the 12 months preceding the claim, or £1,000, whichever is greater.

Exceptions

Nothing in these Terms excludes or limits our liability for:

• Death or personal injury caused by our negligence
• Fraud or fraudulent misrepresentation
• Any liability that cannot be excluded or limited under UK law

Your Responsibility

You acknowledge that:

• The Platform is a tool to assist with data analysis and visualization
• You are solely responsible for business decisions made using Platform insights
• You should validate critical data and insights before relying on them
• You are responsible for maintaining backups of your data and configurations

Termination & Cancellation

Your Right to Cancel (JAI Platform)

You may cancel your subscription at any time using one of the following methods:

Option 1: Self-Service Cancellation (Recommended)

• Visit just-automate-it.org/account
• Navigate to Subscription Settings
• Click "Cancel Subscription"
• Confirm cancellation

Option 2: Stripe Customer Portal

• Access your billing portal via the link in any invoice email from Stripe
• Click "Cancel Subscription"
• Confirm cancellation

Option 3: Email Request

• Send an email to support@just-automate-it.org with "Cancel Subscription" in the subject line
• Include your account email and subdomain
• We will process your request within 2 business days

Cancellation takes effect at the end of your current billing period.

Upon Cancellation:

• No cancellation fees or penalties apply
• Your subscription continues until the end of the paid period
• You retain access to the Platform until the billing period ends
• Monthly subscription fees are non-refundable
• You may export your data within 30 days of cancellation
• Your dedicated environment is decommissioned after 30 days

Data Export:

• We provide a complete data export within 5 business days of your request
• Export includes: user profiles, dashboard configurations, saved queries, and conversation history
• Business data processed via APIs is not retained and does not require export

Our Right to Suspend or Terminate

We may suspend or terminate your access to the Services immediately if:

• You breach these Terms or our Acceptable Use Policy
• Your account is used for fraudulent, illegal, or malicious activities
• Payment is more than 30 days overdue
• We are required to do so by law or court order

Notice Period:

• Where possible, we will provide 14 days' written notice before termination
• No notice is required for material breaches or illegal activity

Consultancy Services Termination

For project-based consultancy work:

• Either party may terminate with 30 days' written notice
• You will be invoiced for all work completed to the date of termination
• Deliverables for completed project phases will be provided
• Unused prepaid services will be refunded, less any cancellation fees or work in progress
• All project data and materials will be returned to you within 14 days

Effect of Termination

Upon termination of your account:

• Your license to use the Platform ends immediately (or at the end of the paid period if you cancelled)
• All access to your dedicated environment is revoked
• You must cease using any JAI intellectual property
• Sections of these Terms that by their nature should survive (e.g., Intellectual Property, Limitations of Liability, Governing Law) will continue to apply

Data Usage and Privacy

We handle your data in accordance with our Privacy Policy, which forms part of these Terms. Key points:

Data Minimization:

• We collect and store only the information necessary to provide our Services
• Business data processed via APIs is not persistently stored by default

Security Measures:

• Industry-standard encryption for data in transit (TLS 1.3) and at rest (AES-256)
• Isolated tenant environments with dedicated Supabase databases
• Regular security audits and vulnerability assessments
• Access controls and authentication via Auth0

Data Processing:

• We process data only as necessary to deliver the Services
• We never sell or share your data with third parties for marketing purposes
• AI provider API calls are made on your behalf using your credentials

Subprocessors:

We use the following trusted third-party services:

• Auth0 (authentication)
• Supabase (database hosting)
• Stripe (payment processing)
• n8n (workflow automation)
• Your chosen AI providers (OpenAI, Anthropic, etc. - you provide your own API keys)

Data Retention:

• Active account data is retained for the duration of your subscription
• Upon account termination, data is retained for 30 days to allow for export, then permanently deleted
• Billing records are retained for 7 years to comply with UK tax law

Your Responsibilities:

• You are responsible for the security of your API keys and credentials
• You must ensure you have the right to process any data uploaded to the Platform
• You are the data controller; we are the data processor for Platform usage

For complete details, please see our Privacy Policy.

Changes to Terms

We reserve the right to modify, update, or replace these Terms at any time.

Notification of Changes:

• For material changes: We will notify you by email at least 30 days before the changes take effect
• For minor changes (e.g., clarifications, formatting): We will update the "Last Updated" date at the top of these Terms

How to Review Changes:

• The current version of these Terms is always available at just-automate-it.org/terms
• We recommend reviewing the Terms periodically to stay informed

Your Acceptance:

• Continuing to use the Services after changes take effect constitutes your acceptance of the updated Terms
• If you do not agree to the updated Terms, you must stop using the Services and cancel your subscription

Material Changes Include:

• Changes to pricing, billing, or cancellation terms
• Modifications to data processing, retention, or security practices
• Alterations to your rights or our liabilities
• Changes to dispute resolution or governing law provisions

For non-material changes (such as clarifications or correcting typos), continued use of the Services constitutes acceptance without prior notice.

Contact Information

If you have questions or concerns about these Terms, please contact us:

JUST AUTOMATE IT LTD

27 Lower Aston Hall Lane

Deeside, Clwyd

CH5 3EX

United Kingdom

Email: support@just-automate-it.org

Website: https://just-automate-it.org

For Legal Notices:

All legal notices must be sent in writing to the address above or via email to support@just-automate-it.org. Notices sent by email are deemed received upon successful delivery confirmation.

Indemnification

You agree to indemnify, defend, and hold harmless JUST AUTOMATE IT LTD, its officers, directors, employees, agents, and affiliates from and against any and all claims, liabilities, damages, losses, costs, expenses, or fees (including reasonable attorneys' fees) arising from:

Your Use of the Services:

• Your violation of these Terms or any applicable law or regulation
• Your breach of any representation, warranty, or obligation in these Terms
• Your misuse of the Platform or Services

Your Content and Data:

• Any data, content, or materials you upload, submit, or process through the Platform
• Claims that your content infringes or violates any third-party intellectual property or privacy rights
• Your failure to obtain necessary rights, licenses, or consents for data processed through the Platform

Third-Party Claims:

• Claims by third parties arising from your use of the Services
• Damages resulting from your API keys, credentials, or access being compromised due to your negligence

Limitations:

We reserve the right to assume the exclusive defense and control of any matter subject to indemnification by you, in which case you agree to cooperate with our defense of such claim. This indemnification obligation will survive termination of these Terms and your use of the Services.

Governing Law and Dispute Resolution

Governing Law

These Terms and any disputes arising out of or related to these Terms or the Services shall be governed by and construed in accordance with the laws of England and Wales, without regard to conflict of law principles.

Jurisdiction

You agree that any legal action or proceeding arising out of or related to these Terms or the Services shall be brought exclusively in the courts of England and Wales. You consent to the personal jurisdiction of such courts and waive any objection to venue in such courts.

Dispute Resolution Process

Before initiating formal legal proceedings, we encourage you to contact us at support@just-automate-it.org to seek an informal resolution.

Informal Resolution:

• Send a detailed description of the dispute to support@just-automate-it.org
• We will acknowledge receipt within 5 business days
• Both parties agree to negotiate in good faith for 30 days
• If resolution is not reached, either party may pursue formal legal action

Exceptions

Notwithstanding the above:

• Either party may seek injunctive or other equitable relief in any court of competent jurisdiction to protect intellectual property rights
• You may bring claims in small claims court if your claims qualify

Class Action Waiver

TO THE EXTENT PERMITTED BY LAW, YOU AGREE THAT ANY DISPUTE RESOLUTION PROCEEDINGS WILL BE CONDUCTED ONLY ON AN INDIVIDUAL BASIS AND NOT IN A CLASS, CONSOLIDATED, OR REPRESENTATIVE ACTION.

If this class action waiver is found to be unenforceable, the entirety of this dispute resolution provision shall be null and void.

Force Majeure

Neither party shall be liable for any failure or delay in performing its obligations under these Terms if such failure or delay is due to circumstances beyond its reasonable control, including but not limited to:

Force Majeure Events:

• Acts of God (floods, earthquakes, storms, natural disasters)
• War, terrorism, civil unrest, or riots
• Government actions, laws, regulations, or orders
• Strikes, labor disputes, or workforce shortages
• Pandemics, epidemics, or public health emergencies
• Failure of third-party services (hosting providers, internet infrastructure, AI providers)
• Cyber attacks, data breaches, or malicious activity by third parties
• Power outages, telecommunications failures, or internet service disruptions

Effect of Force Majeure:

• The affected party must promptly notify the other party of the force majeure event
• Performance obligations are suspended for the duration of the event
• The affected party must use reasonable efforts to mitigate the impact and resume performance
• If the force majeure event continues for more than 60 days, either party may terminate these Terms without liability

Exceptions:

This clause does not excuse payment obligations. If you are unable to use the Platform due to a force majeure event on our end lasting more than 7 consecutive days, you may request a pro-rata refund for that period.

Assignment

Your Rights

You may not assign, transfer, or delegate these Terms or your rights and obligations under these Terms without our prior written consent. Any attempted assignment, transfer, or delegation without consent is void.

Permitted Assignments:

• Corporate restructuring: If your company is acquired or merged, you may assign these Terms to the successor entity with prior written notice
• We will not unreasonably withhold consent for assignments to legitimate successor entities

Our Rights

We may assign, transfer, or delegate these Terms and our rights and obligations at any time without your consent, including:

• To an affiliate or subsidiary
• In connection with a merger, acquisition, corporate reorganization, or sale of all or substantially all of our assets
• To a third-party service provider for operational purposes

Effect of Assignment:

Any permitted assignment will not affect your rights under these Terms. The assignee will be bound by all terms and obligations herein.

Binding Effect

These Terms shall be binding upon and inure to the benefit of the parties and their respective successors and permitted assigns.

Entire Agreement and Severability

Entire Agreement

These Terms, together with our Privacy Policy and any other policies or agreements expressly incorporated by reference, constitute the entire agreement between you and JUST AUTOMATE IT LTD regarding the Services and supersede all prior or contemporaneous agreements, communications, and understandings, whether written or oral.

Incorporated Documents:

• Privacy Policy (available at just-automate-it.org/privacy)
• Acceptable Use Policy (if applicable)
• Service Level Agreement (for Enterprise plans only)

No Other Agreements:

No terms or conditions stated in your purchase order, email, or other business document shall apply unless we explicitly agree to them in a signed writing.

Severability

If any provision of these Terms is found to be invalid, illegal, or unenforceable by a court of competent jurisdiction, that provision shall be modified to the minimum extent necessary to make it valid and enforceable. If modification is not possible, the provision shall be severed from these Terms.

Effect of Severability:

• The remaining provisions of these Terms will remain in full force and effect
• The invalid provision will be replaced with a valid provision that most closely reflects the original intent

No Waiver

Our failure to enforce any right or provision of these Terms will not constitute a waiver of that right or provision. Any waiver of any provision of these Terms will be effective only if in writing and signed by an authorized representative of JUST AUTOMATE IT LTD.

Survival

The following sections shall survive termination of these Terms: Intellectual Property, Indemnification, Limitations of Liability, Governing Law and Dispute Resolution, and any other provision that by its nature should survive.